LooksMapping is a digital map that charges eating places not by meals or service, however by the attractiveness of their clientele. It scrapes thousands and thousands of Google Maps evaluations, runs every reviewer’s profile picture by means of an AI mannequin skilled to attain “hotness” out of ten, after which color-codes eating places accordingly – crimson for warm, blue for not.
LooksMapping looks like a relic from a digital previous – with the dated visible fashion of a 20-year-old Google Map and the identical superficial, objectifying logic that powered early web sites like Sizzling or Not. The map gamifies human look in a approach that feels each regressive and oddly voyeuristic, echoing a time when on-line interactions prioritized judgment over connection.
I would wish to imagine the retro aesthetic of LooksMapping is an intentional satire of the outdated cultural views of Trumpian America. That it’s a pointy, self-aware parody of the very tradition it mirrors. However extra seemingly, it is not a commentary in any respect – simply one other product of the MAGA-fueled gamification of tradition and human interplay.
For me LooksMapping earns a ‘blue for not’.
By way of: Quantum of Sollazzo
